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72% of donors say they’re “very likely” to donate to a non-profit after watching a video about their work.
Using emotional storytelling in your videos increases donations by 38%.
Volunteers who watch testimonial videos about the organization are 78% more likely to sign up.
For every $1 spent on video marketing, non-profits see an average $7 return on investment.
People are twice as likely to share video-based content
with friends.
*Statistics sourced from wyzowl
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